In the calm north-Brooklyn neighborhood of Clinton Hill you can stumble upon some real gems; a chocolate factory turned spa, the Pratt Institute, and.. Still Hip kids resale boutique.
We took a few minutes to catch up with co-founder Gabrielle Napolitano to find out exactly why their homegrown business is quite so hip, and what to expect from their coming back to school sale on August 29th (info here, along with their schedule of events & classes).
Give us a brief history of Still Hip.
Simply put, another local mom and I were chatting and decided with our similar energy we would do great together in business. We brainstormed and came up with a list of things that were important to us and came up with children, community, budget and being green. Hence Still Hip!
I had a t-shirt line called hip-tot so we thought keeping the ‘hip’ branding would make sense and even though their used, they are still hip!
What was the main motivation behind moving into resale?
Resale just makes sense. Kids grow out of their clothes so quickly it’s crazy! Plus, what could be greener than reuse?
You have some celebs frequenting the store. Any gossip?
Wish I had some real spicy stuff, but I’ll say that Peter Sarsgard has been in a few times with his daughter for nothing more than to use the bathroom!
What’s your number one favorite thing about Still Hip?
Aside from our awesome turtle, Giles, I would have to say my ‘workers’. By this I mean all the kids that come in and tell their
parents that they work in the store because I let them push the buzzer to open the door or feed the turtle. It is the sweetest thing to have a kid give you a big ole hug when they see you at the playground and then they run and tell their friends that they work for you. LOL!
Five hottest items in stock right now?
• Oilily fall dresses (we have 3 and they are super fab)
• Pali Italian wood crib
• Vintage high chair from the late 60s
• Vintage wooden rocker
• Summer car seat good from 5-60 lbs!
I could go on…
Still Hip
283 Grand Avenue
Brooklyn, NY 11238
718.398.0008
stillhipbrooklyn.com
