Meat Free Mondays is all about helping people to have one day a week free of meat. Why? Eating more vegetables is not only great for your health but also good for the planet too! UN’s top climate scientist Rajendra Pachauri states that “People should consider eating less meat as a way of combating global warming. UN figures suggest that meat production puts more greenhouse gases into the atmosphere than transport.”
Stella, Paul and Mary McCartney founded a charity called Meat Free Mondays and Stella now supports this cause through her children’s collection Stella McCartney Kids. For the Spring/Summer 12 Kids collection, Stella introduced a special Meat Free Monday line made of 100% organic cotton with a percentage of each sale supporting the Meat Free Monday Campaign.