07
Sep

Check out the Mini & Maximus Fall/Winter 11 photoshoot VIDEO “Imperfectly Perfect”. It looks like there are plenty of adventures taking place in this garden……

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05
Sep
OnLocation: StyleFiles

77kids by american eagle’s Junior Journal is a style diary, highlighting key seasonal pieces from all 3 of their kid-cool clothing ranges (covering the newborns up to 14’s!)

This Week’s their look is Rockin’ Rose Clothes! These rose-patterned pieces are pretty (but not prissy!), and are perfect for little ladies that are filled with spunk. Pair them with neutrals for a more ladylike look or add additional patterns and accessories for a rosy rock n’ roll outfit!

FYI: Some celebrity kids who are fans of 77kids by american eagle include Mason Disick, Harlow Richie Madden, Honor Marie Warren and Ella Wahlberg.

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10
Aug
OnLocation: StyleFiles

In the Maori language, nohi nohi means, “to be small”. In Japan, Kodomo Nohi, one of the most popular national holidays, is a day to celebrate children. And, in Hawaiian, Nohi means brightly colored and vivid. So, that makes a Nohi Kid a bright, vivacious little thing just oozing with personality. All Nohi products are made from Bamboo

(just a reminder: Bamboo is known to be the fastest naturally growing plant on earth, making it renewable and sustainable. It is able to reproduce and grow without fertilizers or pesticides. Bamboo’s growth characteristics enable it to spread rapidly across large areas and this improves soil quality in degraded and eroded areas of land)

And all of their fabric is 100% skal-certified organic cotton and fiber from bamboo,  pre-shrunk, and ready for your washer and dryer. They also use low-impact and water based inks for printing and comply with all CPSIA guidelines and regulations to ensure that all products are lead-free.

We asked Janel Jones, owner of Nohi Kids a bit about her new collection…………..

“My inspiration for this collection (and really, all collections) is simply kids.  Kids move, play, jump, and get dirty all day.  I wanted to create a line that let them do all of these things with ease and comfort and without restriction.  Really, Nohi clothes are casual basics with a fashionable twist.  They can run and play and be on the best dressed list. :)   It was also important to me to be as eco-friendly as possible while still incorporating bright colors and modern graphics.”

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Spin Baby was started by Melbourne mum Sarah Garbuio after the birth of her first child. Sarah is a keen cyclist and enjoys spending time with her family exploring the many bike paths and rail trails her home town has to offer.

Sarah says “My kids see their parents decked out in lycra and want to look just like us. It’s not just about being comfortable, it’s about embracing cycling with your kids and becoming positive role models. You can buy football jumpers for kids, so why not cycling jerseys?”

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11
Jul
OnLocation: StyleFiles

We are in LOVE! It’s Burberry envy…… that’s the term Burberry should be using for their latest Kid’s Spring 2011 campaign.

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04
Jul
OnLocation: StyleFiles

Tiny Tribe produce timeless heirloom pieces for newborns to age two, a collection of clothing for baby girls and boys that will never date and be worn for years to come. This Australian owned label blends classic style with exquisite statement pieces that can be layered to create totally unique looks.

Each Tiny Tribe garment is constructed in premium fabrications of butter soft merino wool and fine cotton, wrapping your baby’s delicate skin in only the softest, natural and breathable fabrics. The Tiny Tribe signature look is effortlessly chic, in a subtle colour palette of vanilla cream, purest white, dusty pink, slate blue and black for a stylish baby’s wardrobe.

The spring summer collection has an array of classic ensembles, snap-suits, delicate wraps and cosy buttoned tees. Key pieces include cute nappy pants, kimono easy changer suits, super soft cardigans and layettes as well as classic basics of leggings, tights, beenies and long and short sleeve t-shirts.

In addition to the signature collection, Tiny Tribe Luxuries palette is a divine range in taupe, dusty pink, cream and slate with key accents in the signature Tiny Tribe pebble print. The ‘Luxuries’ collection includes supremely soft hooded towels and cute mini bathrobes and matching bags to make bath time a relaxing and indulgent experience every day.

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20
Jun
OnLocation: StyleFiles

ALBER ELBAZ has unveiled his debut childrens wear collection for Lanvin

Inspired by Lanvin eponymous founder Jeanne Lanvin’s close relationship with her daughter Marguerite, the 25-piece collection features a beautiful line of separates, dresses and a few select accessories. Washed organza and pleated tulle form pretty dresses, adorned with delicate crystals and satin ribbon. Other highlights include a silk taffeta trench coat with beaded sleeves, frou frou tiered skirts, and T-shirts featuring a heart, created using technicolour pompoms.

Shoes come in the form of patent, satin-finished ballerina pumps with a tulle front ruffle. Young Lanvin fans are able to complete their look with necklaces, made using beads, tulle, rhinestones and metal. Elbaz has also created four ragdolls, dressed in the collection, for the ultimate childrenswear accessory.

The range is aimed at girls aged from 4 to 10 and will be available from November.

Source: Vogue.co.uk

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15
Jun
OnLocation: StyleFiles

We caught up with owner Greg, of kids tee label, Young Royalty Kids to find out some inspiration behind their Summer collection:

Give us a brief history of, including inspirations behind, your brand:

Young Royalty Kids started out of the frustration of kids not having a brand all their own. A lot of companies do clothes for adults and kids crossing over designs from the two departments and cashing in on the same design. I was done with it adults and kids should not wear the same designs, thus I was on a mission to create a company that gave kids a style all their own that they can wear and be cool while wearing it. The inspiration is just to provide hip clothing that teens and adults would want to wear but to have it only for the kids.

• What’s your number one favorite thing about running a children’s fashion brand?
The best thing about running a children’s fashion brand is that you can’t sell kids bad designs. If a kid doesn’t like the design it will not sell and moms and dads will not buy it. This obstacle always keeps us creating designs that kids will love.

• Three favorite /most special pieces in your collection right now:
1. The upcoming “Eyes on you” design is great – most kids have a moment when they feel like everyone is looking at them and their style. We love those kids with a style all their own.
-2. The “I AM THE FUTURE” Tee is a classic. Every kid should have one of these tees in their wardrobe, they are the future.
-3. “Green Monster” – Just puts a smile on my face every time I see it.

• Any style tips for dressing the little ones this Summer?

For the Summer the main thing we say is just have FUN

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07
Jun
OnLocation: StyleFiles

Fully stoked is an Australian Company that is committed to ethical and sustainable business practices. They are a company that’s all about giving something back… the fully stoked philosophy: getting out there and making a difference.

Their number one rule is to be absolutely Fully Stoked about what they’re doing at every level. (what a great way to run your life and your business!) Their number 2 rule – everything they do is driven by the strong moral and ethical obligation they feel towards protecting the earth and all that it supports. Giving something back. Ensuring that their business practices are in line with their beliefs.

They want their fans to be fully stoked too!! While they strive to provide cool products of great quality, they also want to offer things that are even more valuable. When someone chooses to buy ‘fully stoked’ – they’re not just choosing the earth, they’re also choosing sweat-shop free. They even have the opportunity to buy clothing that is made from sustainably grown cotton.

You’ll also be fully stoked about the fact that they endeavour to source clothing and products that are ethically and sustainably produced, non-exploitative and where possible made from organic materials. Oh, and Hugh Jackman is a Full Stoked fan.


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02
Jun
OnLocation: StyleFiles

Paper Wings clothes are so pretty and look so delicate and girly but they are made with the type of fabric that will withstand tree climbing or mud cake baking or cubby house building – very important in the land of children’s play

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